The Construction of an Icon: The Significance of Nelson Mandela in South Africa Today

Mandela Statue in the upscale V&A Waterfront, Cape Town, South Africa

The Construction of an Icon: The Significance of Nelson Mandela in South Africa Today by Sarah Garratt   If you go to Cape Town you will see Nelson Mandela everywhere. In the airport there is a looming beaded sculpture of him leaning out of a popular tourist shop. Upon entering the shop you will find […]

Post-Apartheid Identity in Cape Town Townships

Kevin Silverman '15 BA in Sociology and Charlie Kern '15 BBA in Finance w/Accounting

Post-Apartheid Identity in Cape Town Townships by Charlie Kern and Kevin Silverman During South Africa’s Apartheid regime, black and colored people faced oppression of all forms.  Under the Group Areas Act of 1950, two years after Apartheid began, and under the Urban Areas Act of 1923 many nonwhites were forced out of their communities, leading […]

Graffiti in Post-Apartheid Cape Town, South Africa

Figure 4 (detail)

Graffiti in Post-Apartheid Cape Town, South Africa by Carly Barnes   Graffiti can be viewed and understood as an important means of visual heritage that serves as a physical representation of memory. Within the context of Cape Town, South Africa, this type of visual heritage becomes especially representative of the nation’s present society wrought by […]

Cheap Fast Food: Cultural Changes and the Spanish Brand

Figura 1: Imagen del libro Igleburger por Álex Sampedro (Sampedro)

Cheap Fast Food: Cultural Changes and the Spanish Brand

by Carolyn Hartley

The traditional Mediterranean diet of Spaniards is changing. Not only does the shift to pre-made tortilla españolas and increase in international and national fast food chains indicate a change in what people are eating, but it also points to transformation in society and culture. With the modernizing Spanish diet as a symbol, local companies are manipulating the food in ads and media to convey social realities. This investigation is a case study of the historic city of Cádiz in Andalucía, and the major examples analyzed are posters and signs, television advertisements, food labels, and remarks by gaditanos in both social and academic settings. The purpose of this investigation is to analyze how the changing diet is being manipulated in advertising and how this manipulation is revealing of truths of modern Spanish culture, such as what values are causing tension: Regional vs. national identity; Importance of tradition in moving forward; and concerns of rising health problems such as obesity. This will help in the understanding of the connection between food and culture in modern Spain and connect it to its struggle to establish an image of itself amidst the noted tension.